Monthly Archives: January 2020

  • Take a Seat - Marketing to Millennials

    Take a Seat - Marketing to Millennials

    As recently reported on Indesignlive... With one chair, one engaging entertainer, 50 relatable scenarios and millions of views, KE-ZU has tapped a new audience. Call it an a-ha moment if you will but “the Tipo point” may be more apt. It describes the decision by KE-ZU’s Mark Swanton to try something out of the (furniture retaili...
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  • Meet Steph Alexander, KE-ZU Logistics

    Meet Steph Alexander, KE-ZU Logistics

    Working in logistics, Steph Alexander plays a pivotal role in the well-oiled machine that is KE-ZU. She is the intermediary between designers, suppliers, warehouse, sales, marketing and clients, ensuring all furniture is received and delivered to order. Steph moved from London to Sydney in 2016, after having what Steph describes as a v...
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  • Projects we love: Balmoral Bathers’ Pavilion

    Projects we love: Balmoral Bathers’ Pavilion

    Built in the 1920s, Balmoral Bathers’ Pavilion is a Sydney institution with a nearly 100-year legacy. Luchetti Krelle recently modernised the grand art-deco venue with a refurbishment that honours its heritage, Mediterranean charm and coastal setting. With informal and formal dining and drinking spaces, furnished with seating from K...
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  • Could you be the next designer to collaborate with Parachilna?

    Could you be the next designer to collaborate with Parachilna?

    Join the long list of superstar designers to collaborate with Parachilna and create your own custom lighting. Parachilna Custom allows you to order an existing light in a different colour, size or form, or to develop a brand-spanking-new design to add that extra pizazz to your project requirements. This is an exciting opportunity to wo...
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  • Meet the Manila pendant by Parachilna

    Meet the Manila pendant by Parachilna

    At face value, Parachilna and flamenco dancing may seem like an odd pair. But they both hail from Spain, are known for their expressive art form and seek to perverse traditional skills and knowledge. Parachilna’s newest pendant, Manila, forges the connection further, taking its name from flamenco dancers’ traditional silk shawl. T...
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