We were intending to launch our new KE-ZU blog series Furniture for Thought at Blogsphere 2014 - the World Blogging Festival in Cannes this year. To our disappointment when we turned up at the venue, we were shocked to find it was a small shop on the boardwalk, selling You Cannes Touch This T-shirts to desperate Japanese tourists. The owner of the shop, Pierre La Bloom, ensured us that he’d never heard of Blogosphere 2014, but it would be a great idea for a T-shirt.
A few enquiries to the local tourism authority confirmed our worst fears. Blogosphere 2014 Cannes does not exist. Not in any way shape or form. We had been scammed out of our $5,000 entry fee by a shonky Nigerian named Mr Adebayo who (perhaps not surprisingly) refused to return our frantic calls.
So, jetlagged, $5,000-out-of-pocket, and back in sunny Sydney with nothing to show for our disastrous trip but a You Cannes Touch This T-shirt (Caron’s idea not mine) we are left with little choice but to launch Furniture for Thought right here, right now in less salubrious circumstances. No red carpets, no rude French waiters, no cocktails tricked up with miniature umbrellas… just a laptop on a desk at KE-ZU headquarters, a cold espresso and a half-eaten mulberry macaroon.
So, without further ado, welcome to Furniture for Thought; our new weekly look at the brands that help to make KE-ZU the uber-cool destination it is. In each edition we’ll be exploring one manufacturer, seeking to find out what it is that makes them tick. We’ll look at the history, the people, and the philosophy behind the names.
Furniture for Thought will be your go-to destination for information about some of the biggest, most dynamic furniture and lighting brands on the planet. Brands such as BD Barcelona, LZF, Andreu World, Expormim, Parachilna, Forestier, Vondom and Sancal.