The Daily Edited's Melbourne Flagship Store
The Daily Edited's Melbourne Flagship Store
Designed by Pattern Studio, the Melbourne flagship store for The Daily Edited skillfully harmonizes sweet sophistication with cool minimalism. The store's volume is highlighted by an illuminated datum line, enhancing the perception of height and spaciousness. The design incorporates subtle nods to space-age, futuristic aesthetics, and the dreamy pink ambiance is enhanced by the Aballs suspension, a design by Jaime Hayón for Parachilna, providing a shiny and eye-catching touch.
Featured product from Parachilna:
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Location
Melbourne, Australia
Main Category
Commercial
About the Project
Designed by Pattern Studio, the Melbourne flagship store for The Daily Edited skillfully harmonizes sweet sophistication with cool minimalism. The store's volume is highlighted by an illuminated datum line, enhancing the perception of height and spaciousness. The design incorporates subtle nods to space-age, futuristic aesthetics, and the dreamy pink ambiance is enhanced by the Aballs suspension, a design by Jaime Hayón for Parachilna, providing a shiny and eye-catching touch.
Featured product from Parachilna: