EMU - Elettro Meccanica Umbra - was started in Italy in 1951 to produce military equipment; specifically radios. The founders of EMU, brothers Aldo and Angelo Biscarini, and Dante Menconi, stumbled on a process to plasticise the metal components of the radios to protect them from the weather. A decade later EMU turned to producing outdoor furnishings instead. If there was ever a piece of furniture that captured the essence of summer on the 1960s Amalfi Coast, it was the Rio. This elegant wire chair (from the Gardentime line) was the perfect place to perch beside the pool with a Campari on ice. Since being launched in 1966, the Rio has sold some 8 million units…that’s a lot of Campari. A change of management in the 90s saw Riccardo Biscarini, Aldo and Piero Ciabatti, and Jan Triska form EMU Group S.p.A. This was also the decade of the Ronda chair, a curvaceous modern classic that is still in production. Another major step forward was the collaboration with architectural firm Alfredo Chiaramonte and Marco Marin to produce the Luxor and Jerra collections, the Axa and Sporty chairs and the Floora lamp. In 2007 EMU launched its Advanced line, an alliance with some of the planet’s greatest designers. The first of the Advanced products was the internationally acclaimed Round collection by Christophe Pillet. Round was followed the same year by Heaven (Jean Marie Massaud), and Cross by Rodolfo Dordoni. More recent Advanced line collections include Re-Trouvè by Patricia Urquiola; Ivy by Paola Navone; Intrecci by Carlo Colombo, and Open by Hoisl and Pattern, by the great Arik Levy. 2015 saw the introduction of Yard by German design genius Stefan Diez. From such humble beginnings, EMU products now sell in more than 50 countries and feature in some of the world’s most beautiful hotels; from the Granducato in Florence to the Hotel dei Dogi in Venice.